Final Year Independent Project Integrated Campaign

-Integrated Campaign
-Two pieces of site specific art setup in Leeds with call to action
-website
-you tube channel
-flickr channel
-twitter channel
-posters
-leaflets
-videos

Brief: To raise awareness and understanding of site specific art and get more people interested in the movement.

Solution: Portray the myths, legends and stories of Leeds, unknown to many, through the use of site specific art showing them the other side to Leeds and giving them a deeper understanding of their surrounding city, through an integrated campaign.